A Hatful of Dreams: 2 Ways to Make 2024 Your Best Year Yet

We saw 2023 out with a family trip to the cinema to watch Wonka, followed by a Chinese meal. It was perfect.

I hadn’t read anything about the new Wonka film, so wrongly assumed that it was simply a remake.  But I was pleasantly surprised that it was actually a story about Willy Wonka’s early years.

Not only was I captivated by the fantasy, but there were also two BIG lessons for that WILL make a difference to your 2024…

Lesson 1: A Hatful of Dreams

Willy Wonka is armed with nothing more but a hatful of dreams as he sets out to open a shop in a city renowned for chocolate. As a true entrepreneur, he turns his dreams into a vision and a plan and sets out to change the world.

• However long you’ve been in business, do you have your Vision and Path clearly set out for 2024?

• Are your team aligned and clear on what their 100% is to help you achieve this in 2024 (and beyond)?

• Have you set-up the systems in place to consistently support and execute?

• Do you have measures in place that alert you of a potential problem before it actually arises, so you can take necessary action?

Lesson 2: Play Your Own Game

A young and poor Willy Wonka soon discovers that the industry is run by a cartel of greedy chocolatiers.  The cartel become so distracted and obsessed with Willy Wonka, that they take their eyes off their own game.

In business YOU get to make up the rules of YOUR game.

YOU get to set the systems that your team play.

YOU get to design and create a winning strategy; accompanying tactics to deliver your strategy.

YOU get to determine who plays for your team, what they do in that position, what good looks like and how they can improve by doing some stuff and not doing others.

See here is the BIG thing in your business for 2024: you get to play whatever game you want, and the competition has NO idea what you do, how you do it, why you do it, when or where you do it.  There are NO rules apart from the ones you set.

Most of you reading this don’t go to that level. I’m sure you’re experts in delivering your product or service, but business has been changing, and the new order is that of the professional businessperson.

Every village, town, city, and country now have lots of competition and having the best product or service is no longer the winning formula – playing the best game is.

What would happen in 2024 if you knew the rules so well that you could manipulate them to suit your purpose?

What if you could learn in 2024 how to observe what was going on around you and write the rule book yourself?

Surely that would give you the absolute advantage this year.

Surely that would show you the route to winning the game – on your T.E.R.M.S.

If you’re not winning at your business when you can set up everything the way you want to then it’s time maybe to join another team and play their game or…

Be brave and create the business and the rules that give you the best chance to win in 2024, because it is a Game Changer.

Here is to a great year.

BW,

Martin

Martin Norbury

Investor | Business Mentor at Advocate | Author of I don’t work Fridays