What our customers say.
– Advocate’s Bringing Scale Alive Conference (Nov 2018, The Belfry)
– Mark Meyer
– Advocate’s BIG Business Thinking Event (Feb 2018, The Belfry)
“Martin doesn’t only have great ideas to help my business he has examples of how he has helped grow other businesses and I immediately feel a sense of trust and confidence in making my next business decision.”
- Mark Rose, Managing Director, Boosh 365
“I've been in business for over 25 years and have always been on the lookout for a GOOD business advisor on a 1:1 level. Martin is the only person I have come across who has the experience, both at corporate and small business level, and ability to really understand and offer the proper help I've been looking for. He has the ability to drill down into any business and know exactly where the business stands today and what it needs to do to achieve growth targets going forward. He can also help identify areas of growth that are not always obvious but very profitable. We all need help and support and I can't recommend Martin highly enough. He really knows his stuff.”
- Carole Aldred, Director, Red Rose Directories
“Martin Norbury is the real deal. If you get the chance to spend time or work with Martin, then I’d urge you to grab it with both hands. He’s quite a guy…”
- Nigel Botterill, UK Leading Entrepreneur and one of the UK’s best-selling business author
“Brilliant day today Martin - seriously pumped team at Dizzy HQ after today - loving working with you!!!”
– Sian Nisbett, Founder of Dizzy Ducks and Entrepreneur of the Year 2013

Advocate Mentoring
We work with high-energy business owners who are very serious and committed to growth. The concept of having at least one independent view in the boardroom to improve decision making and reduce risk is one of the most valuable advances a company can make.

I don’t work Fridays
Martin’s #1 bestselling business book: I don’t work Fridays. The book follows Martin’s personal story and discovery of his SCALE Model™. He’ll take you on a journey on how he unconsciously applied and learned the principles of SCALE, and give you practical advice on how these ideas and philosophies can become effective rules and strategies for your business.

MBTI Myers-Briggs Type Indicator ®
Martin is a fully qualified Myers-Briggs Type Indicator® Master Practitioner. This means he can help you understand your personality type and introduce it to your business to support many functions and situations.

Ad astra. From our stars
“Brilliant day today Martin – seriously pumped team at Dizzy HQ after today – loving working with you!!!”. Sian Nisbett, Founder of Dizzy Ducks and Entrepreneur of the Year 2013

The Scalability Coach™
Our unique SCALE Model™ has been developed for business owners who are VERY serious and committed to growth. SCALE enables owners to ‘sack themselves’ through transforming their business to make it more valuable, more fun and even saleable!

An entrepeneur’s life is a lonely one
If you’re an Everton or Man Utd fan, or you simply can’t stand football, then I will almost forgive you for skipping this blog. But, I would still urge you to bear with me because this is an amazing story and a stunning application of SCALING an ordinary resource into a remarkable one.