The only thing leads have at the end of them is dogs! It’s MORE business, MORE sales you want, but most get caught up in generating more & more leads. Scalability Coach Martin Norbury urges you to stop measuring the vanity (number of leads) and start asking where that sale came from because it got you the right result.
How to stop firefighting & reacting to everyday problems, and start finding & solving the biggest problem to get your business moving forward.
Most business owners are so focussed on WHAT they’re selling, they forget to think about WHO they’re selling to. Read our Scale Lessons on Customer Avatars.